Wednesday, December 17, 2014

A Very Happy Holiday Season To All

On behalf of everyone at New England Machinery, Inc., we wish a very merry holiday season to one and all. We hope you can take some time as the year draws to a close to spend with your family and friends, appreciate your good fortune, reflect on how you can improve in the coming year, and just relax and enjoy the end of 2014.

We wish a very healthy, happy and prosperous 2015 to all as we look forward to another great year with much more and better challenges and opportunities!

The author, Marge Bonura, is the Director of Sales & Marketing for New England Machinery, Inc. (NEM). NEM is a leading packaging machinery manufacturer of bottle unscramblers, cappers, orienters, retorquers, lidders, pluggers, pump sorter/placers, scoop feeders, hopper elevators and much more. The company has been in business since 1974 selling to the food, beverage, pharmaceutical, personal care, chemical, household products, automotive and other industries. For more information on NEM, visit their website at www.neminc.com.

Monday, December 15, 2014

White Papers Help Educate Your Customers

White Papers are a great resource for educating your customers and prospective customers. It allows them the opportunity to learn about a subject without feeling the pressure of a salesperson hoping to sell them a product. Then, when they are ready to buy, they know what questions to ask and will understand the answers and concept of the technology being discussed.

New England Machinery recently released a White Paper on ‘Why Do I Need an HMI?’ We discovered our customers had a lot of questions regarding HMI’s and wanted to know more about them. We offer the paper for free on our website so that our visitors can take advantage of this learning opportunity.

What subject/topic might make a good white paper for your company? Ask one of your company experts to write it up. You can never offer your customers too many opportunities to learn more about your products and services.

The author, Marge Bonura, is the Director of Sales & Marketing for New England Machinery, Inc. (NEM). NEM is a leading packaging machinery manufacturer of bottle unscramblers, cappers, orienters, retorquers, lidders, pluggers, pump sorter/placers, scoop feeders, hopper elevators and much more. The company has been in business since 1974 selling to the food, beverage, pharmaceutical, personal care, chemical, household products, automotive and other industries. For more information on NEM, visit their website at www.neminc.com.

Wednesday, December 10, 2014

What Sets Your Company Apart?

Unless you are first to market with a brand new product that never existed before, you are competing with other companies that are offering the same product as yours. So it’s vitally important to be able to define what it is that makes your company and/or its products better than the others. Why should potential customers buy from you instead of the others? To be successful, you must be able to answer that question with real, concrete advantages.

For New England Machinery, it is really easy. We actually have a long list of advantages. To give you an ideas of what I mean, here are just a few of ours: 1. Our machinery is built to last a lifetime. The machines are so well constructed that they are highly valued on the secondary market. 2. We were founded by packaging engineers and continue a strong tradition of continual R&D, upgrading existing technologies, and refining our designs. 3. We offer the largest line of products by one company. We don’t just sell a model to a customer that will work for them, we sell them the right model that was designed for their specific application.

NEM offers a lot of other advantages, but this should give you an idea on how to start looking for the advantages at your company. Or, if you are looking to purchase, make sure the company you are buying from has clearly defined why you should choose them and/or their products.

The author, Marge Bonura, is the Director of Sales & Marketing for New England Machinery, Inc. (NEM). NEM is a leading packaging machinery manufacturer of bottle unscramblers, cappers, orienters, retorquers, lidders, pluggers, pump sorter/placers, scoop feeders, hopper elevators and much more. The company has been in business since 1974 selling to the food, beverage, pharmaceutical, personal care, chemical, household products, automotive and other industries. For more information on NEM, visit their website at www.neminc.com.

Monday, December 8, 2014

New England Machinery To Exhibit at First Pack Expo East Tradeshow

A Brand New Show! 2015 will be the start of PMMI’s Pack Expo East show. It will be held in Philadelphia, PA from February 16-18 at the Philadelphia Convention Center. NEM plans to be there in booth 925. We are looking forward to showing off our new Pharma-Grade unscrambler. This machine was designed with slanted and curved lines to eliminate flat surfaces (a requirement for clean room and sanitary applications). All material handling surfaces are completely FDA compliant.

The model NEHCPCL-36 includes a fully integrated hopper elevator so that the components are completely covered through the unscrambling process and an integrated ionized air rinser.

NEM will also be exhibiting our model NEMIRS. The NEMIRS is a stand-alone inspection-rejection system. The modular design allows it to be moved from line to line. This versatile machine can inspect using proximity switches, photo-eyes, limit switches or vision system. It can detect skewed caps, missing caps or foil liners, down bottles, miss-coded or un-coded bottles and can be a part of a Track & Trace or Serialization system.

NEM offers full or partial Track & Trace systems through our printer, vision and software partners. Come see us at Pack Expo East to learn more, or give us a call at (941) 755-5550.

The author, Marge Bonura, is the Director of Sales & Marketing for New England Machinery, Inc. (NEM). NEM is a leading packaging machinery manufacturer of bottle unscramblers, cappers, orienters, retorquers, lidders, pluggers, pump sorter/placers, scoop feeders, hopper elevators and much more. The company has been in business since 1974 selling to the food, beverage, pharmaceutical, personal care, chemical, household products, automotive and other industries. For more information on NEM, visit their website at www.neminc.com.

Wednesday, December 3, 2014

Continual Improvement – Use For Everything

Continual improvement is what allows some companies to evolve and grow while others flounder and die. No company can afford to ‘rest on its laurels’ and expect that their business and customers will never stop coming. All industries change over time. It is the companies that continually look to improve on everything that will identify potential threats and new opportunities and jump on them when they need to be there.

A great example of this is that our company holds post-trade show meetings. We take time from everyone who attended the show’s busy post-show schedule and have them communicate their thoughts and ideas about the show. We discuss what we did right, what we could have done better, what we may have done wrong, and how each of these items can be improved upon. We actively solicit new ideas that we can try in the future. We encourage everyone to speak freely and bring suggestions on what they think would improve upon what we do. This quest for continual improvement has led to amazing growth for our company and as long as we are willing to evolve and change with the industry, we will continue to thrive.

The author, Marge Bonura, is the Director of Sales & Marketing for New England Machinery, Inc. (NEM). NEM is a leading packaging machinery manufacturer of bottle unscramblers, cappers, orienters, retorquers, lidders, pluggers, pump sorter/placers, scoop feeders, hopper elevators and much more. The company has been in business since 1974 selling to the food, beverage, pharmaceutical, personal care, chemical, household products, automotive and other industries. For more information on NEM, visit their website at www.neminc.com.

Monday, December 1, 2014

How Are You Keeping Your Customer’s Informed?

Are you keeping your customers up to date on your company’s latest developments? How do you tell them when you have made improvements on your machinery? If we were all exactly the same it would be easy to inform your customers when there is something new to tell them. But we all are different, so it will take more than one method to get the word out.

Some of your customers will want to read about it in an e-mail. Others may want you to call to tell them about it. There are still other customers who rather you take the time to stop by and see them on a regular basis to keep them up to date. As you get to know your customers you will get a feel for which method of communication works best for each of them and their schedules. Whichever method works best make sure you keep a list of each customer’s preference so that when the time comes to communicate something new and important, you will be sure to get it to them in the method that will be most effective for them.

The author, Marge Bonura, is the Director of Sales & Marketing for New England Machinery, Inc. (NEM). NEM is a leading packaging machinery manufacturer of bottle unscramblers, cappers, orienters, retorquers, lidders, pluggers, pump sorter/placers, scoop feeders, hopper elevators and much more. The company has been in business since 1974 selling to the food, beverage, pharmaceutical, personal care, chemical, household products, automotive and other industries. For more information on NEM, visit their website at www.neminc.com.

Wednesday, November 26, 2014

Happy Thanksgiving

On behalf of everyone here at New England Machinery, Inc. we wish to thank our wonderful customers, suppliers, sales reps, business organizations, partners and friends for their business and assistance this past year. We have had a phenomenal year and owe it all to everyone who touches our business and daily lives. We wish all a very Happy Thanksgiving and hope you are able to spend time with family and friends.

The author, Marge Bonura, is the Director of Sales & Marketing for New England Machinery, Inc. (NEM). NEM is a leading packaging machinery manufacturer of bottle unscramblers, cappers, orienters, retorquers, lidders, pluggers, pump sorter/placers, scoop feeders, hopper elevators and much more. The company has been in business since 1974 selling to the food, beverage, pharmaceutical, personal care, chemical, household products, automotive and other industries. For more information on NEM, visit their website at www.neminc.com.