We considered as a B2B company whether we should have a presence on Facebook or not. As a marketer, I was all for it. To me, any marketing opportunity that is free should be exploited if it is obviously not detrimental to the company. But we do have limited resources to keep yet one more item up to date and ‘fresh’. In the end, we decided to give it a try.
We launched our Facebook page recently and are looking forward to some interaction with our customers, vendors and friends. We plan to add lots of photos each week, so visit it often to keep up the changes.
It is exciting to try something new and see where it goes. I will keep all my blog followers up to date as to how our Facebook page progresses. But don’t wait for my update, go visit us on Facebook (New England Machinery) and ‘Like’ us!
The author, Marge Bonura, is the Director of Sales & Marketing for New England Machinery, Inc. (NEM). NEM is a leading packaging machinery manufacturer of bottle unscramblers, cappers, orienters, retorquers, lidders, pluggers, pump sorter/placers, scoop feeders, hopper elevators and much more. The company has been in business since 1974 selling to the food, beverage, pharmaceutical, personal care, chemical, household products, automotive and other industries. For more information on NEM, visit their website at www.neminc.com.
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